Finding Beauty in Ingrid

Jessica Santonato
3 min readJun 19, 2021


PUUR Ingrid, that is.

Recently, I’ve had the joy of experiencing clean beauty products from PUUR Ingrid, an eco-conscious beauty company based in Alberta, Canada that does zero animal testing and has zero artificial perfumes in their line.

The two facial products I tried were the Facial Radiance ($39 CAD retail) and Squalane Absolute ($28 CAD retail). First, I love that the company uses all recycled materials as packaging. Second, I appreciate that the products have the Cert Clean certification, which identifies products that are formulated without toxic ingredients. Remember, what goes on your body also goes in your body!

I recommend applying the Facial Radiance to your face twice a day, once in the morning after cleaning and once in the evening after washing off the day’s makeup and grime. A small amount goes a long way. It’s a nice, light oil that can be rubbed between your palms for a few seconds and then patted onto your face. I didn’t find a problem putting my makeup on top after a few minutes of letting it absorb into my skin, which is a bonus since some other oils on the market are too heavy to do that.

Squalane is a beauty must-have, in my books. I’ve always found that my skin has an extra glow after just a short time of using squalane daily. PUUR Ingrid’s is derived from 100% plant sugar — vegan friendly! So I was super excited to try this one! I found it slightly oiler than the Facial Oil and therefore only recommend to apply it at night before bed, and after the Facial Oil (or in replacement of) — that is, if you wish to use it on your face; the oil can also be applied to your body or hair. Again, it was enough to put a small amount between my palms and then pat it on my face.

Besides the two facial oils, I also tried the Triple Treat Tonic, a spray that promotes a healthy scalp. Simply spray it a few times on your hair and comb through after a shower and leave it. I personally would have preferred a different scent for this but it did leave my hair smelling subtly pleasant.

I intend to soon try other products in the PUUR Ingrid line soon, such as their body oil and hair wash. This is a company worth supporting! I’m a new fan!

The company ships worldwide.

About Me:

Hi! Jess here :) After experiencing sexual assault and a domestic violence attack where I almost lost my life, I used health as my solace — something no one could take away from me and that helped me move forward powerfully. I believe in a resilient mindset, a loving heart and following your desires. This is why I share what I share.

I’ve been blessed to have shared my work on the TEDx stage and in media such as Cosmopolitan Magazine, Rogers TV and various podcasts, and have given talks at Humber College, Mississauga City Hall, inner-city schools and at an event for international peace activist/conscious hip-hop artist, Emmanuel Jal.